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RAPP – Why Work For Us?

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We create experiences that change how people talk, act and feel about brands.

These experiences utilize traditional, digital, social and mobile media, as well as new technologies and invented media. They are the product of our creativity and 45 years of expertise in data, analytics, strategy, user experience, media and technology.

RAPP is the world's leading multichannel marketing agency network.

Every number tells a story.

 

Toolset

RappIntelligence™

The analytical, anthropological, behavioral, psychological, economic study of human behavior toward brands. Nobody does it better. RappIntelligence provides the catalysts that solve our clients' thorniest problems and inspires the experiences we create to solve them.

 

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  • Multichannel strategy and communications planning
  • Brand planning
  • Integrated, multichannel creative talent
  • Data analytics, mining, modeling, segmentation and advanced customer research
  • Digital, social and emerging media strategy and execution
  • Multichannel media planning and buying
  • Database management and hosting
  • CRM and customer acquisition strategy
  • SEO/SEM
  • Marketing automation technology
  • Studio, production, lettershop and fulfillment
  • Dedicated health-care and retail practices

RAPP Reviews

117 Reviews
2.7
117 Reviews
Rating Trends

Recommend to a friend
Approve of CEO
RAPP Global CEO Alexei Orlov
Alexei Orlov
4 Ratings
  1.  

    Management Needs to listen

    • Comp & Benefits
    • Work/Life Balance
    • Senior Management
    • Career Opportunities
    Current Employee - Group Account Manager in Mumbai
    Current Employee - Group Account Manager in Mumbai

    I have been working at RAPP

    Pros

    Best DM Agency
    Happy Work culture and people
    Good clients to work with
    Secure place to work with
    Broadly placed

    Cons

    Worst Management
    Management who does not care what employee think about the brand even if the employee is handling the brand fro last 2 year.
    No proper training for the employee
    No way forward for the employee

    Advice to ManagementAdvice

    Management is on the top cos of its employee and satisfied clients. Which is all cost of its employees.. So it would be better that they involve the employee to take the decision in terms of the clients they are handling. To get more out of your emplyee you need to motivate them and train them so that even their future is been secured.

    Doesn't Recommend
    Approves of CEO

RAPP Interviews

Updated 1 Oct 2014
Updated 1 Oct 2014

Interview Experience

Interview Experience

55%
29%
14%

Getting an Interview

Getting an Interview

35%
19%
17%

Interview Difficulty

2.6
Average

Interview Difficulty

Hard

Average

Easy
  1.  

    Brand Manager Interview

    Anonymous Employee in Mumbai
    Anonymous Employee in Mumbai
    Application Details

    I applied through a staffing agency. The process took 1+ weekinterviewed at RAPP in January 2008.

    Interview Details

    First the consultant called me and describe about my roll and expectations towards this new company. Post which i had a telecom with the HR manager from that company explaining him about my present roll in the company, my responsibility and why do i want to change. Once the HR manager was satisfied i was to be interviewed by the VP of that Branch. My main aim was to understand the that person who would be interviewing me. As the post which i had applied for was what i expect and would be able to handle the roll and responsibility as per the JD given so i was not so much tensed about the Job responsibility but the person who would be interviewing me. And then talk in tone and in tune with that persons attitude and nature.

    Interview Questions
    • How would you take this brand to the next level?   View Answer
    • A new competitor is entering the market, how do you protect your market share?   View Answer
    Reasons for Declining

    They were giving me some other designation with pay pack less than what i was earning at that time

    Declined Offer
    Neutral Experience
    Difficult Interview

RAPP Awards and Accolades

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Additional Info

Website www.rapp.com
Headquarters New York, NY
Size 500 to 999 Employees
Operated By Omnicom
Founded 1965
Type Subsidiary or Business Segment
Industry Business Services
Revenue ₹1 to ₹5 billion (INR) per year

RAPP (www.RAPP.com) is the world’s leading customer experience agency. RAPP is driven by data, inspired by culture and enabled by technology. The agency believes in creating real-time, brand-building, problem-solving, useful customer journeys across all channels that are measurable, trackable and accountable. RAPP continues to build on its heritage as a powerhouse in direct, relationship and loyalty marketing to deliver experiences that make brands, products and services richer. The multichannel network is comprised of more than 50 offices in 30 countries. RAPP is a part... More

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