Rocket Fuel
3.3 of 5 44 reviews
www.rocketfuel.com Redwood City, CA 500 to 999 Employees

44 Employee Reviews (View Most Recent)

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1 person found this helpful  

Extremely fortunate to be a part of this company's growth and success.

Account Manager (Current Employee)
Chicago, IL (US)

I have been working at Rocket Fuel full-time for less than a year

Pros-Above industry standard pay
-One of the best proprietary software infrastructures I have ever worked with. They give you the necessary tools to succeed
-Extremely accommodating work life balance.
-Engaged senior management and supervisors
-Ability to learn all aspects of the company. You have access to a plethora of data and some of the brightest people around
-Tons of perks, such as fully stocked kitchen, team dinners, catered lunches, work from home flexibility, great office space
-While maybe not as well known in the industry as they should be, Rocket Fuel is well respected by agencies and industry players

Cons-Let's be real for a second, no company is ever perfect
-The company is growing extremely fast, some might find the changes too much. Be prepared to adapt quickly
-Trying to overcome what the industry thinks we do, to what we actually do. Rocket Fuel has been lumped into a generic category with other DPS's out there. The digital space has a hard time understanding what the Rocket Fuel technology does and constantly treats us as a traditional DSP. Skepticism is normal from a sales perspective, but once they use the technology, they are hooked.

Advice to Senior Management-Continue with your willingness to share. The face to face interaction and open door policy makes us feel more involved in the expansion process
-Don't lose focus on your remote sales offices. Build out a diverse workforce for them, so they don't have to always rely on the HQ office to complete day to day business
-As you grow, try to map out career progression direction, for certain roles.
-Build out your client self-service offering quickly. Your technology would save clients time from the work they usually spend on set up and optimizing campaigns with other networks.

Yes, I would recommend this company to a friend – I'm optimistic about the outlook for this company

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12 people found this helpful  

People are not genuine enough.

Finance (Former Employee)
Redwood City, CA (US)

I worked at Rocket Fuel full-time for less than a year


Pros: They give you gift when you first get your interview… Cons: The interviewers are fake. They seem to be nice in front of you, but they do not have respect for you in the end.… Advice to Senior Management: Get rid of people that act like they are smart.… No, I would not recommend this company to a friend – I'm not optimistic about the outlook for this company… More

  • Culture & Values
         
  • Work/Life Balance
         
  • Senior Management
         
  • Comp & Benefits
         
  • Career Opportunities
         
  • Approves of CEO

10 people found this helpful  

Worst Career Move Ever

Senior Rocket Scientist (Current Employee)

I have been working at Rocket Fuel full-time for less than a year


Pros: 1. Real Time Bidding is really taking off and the firm is in an enviable position currently 2. Founders… Cons: 1. Firm is facing obvious difficulties in scaling up and things look quite bleak at the moment 2. Many of the old folks in engineering are… Advice to Senior Management: 1. Take a serious look at the current work environment of engineering team. More than half of the engineering team is demotivated. 2. Stop low-balling your… No, I would not recommend this company to a friend – I'm not optimistic about the outlook for this company… More

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