What does a Campaign Manager do?

A Campaign Manager can be employed or contracted by many different entities. Their primary duty is to implement advertisement, sales or political strategies across a market. Campaign Managers work hand in hand with external agencies, freelancers, marketing companies and a handful of other resources. As well as sourcing new relations, A Campaign Manager on-boards and trains new staff.

There are no specific requirements to hold a Campaign Manager position. However, most companies and contractors prefer that a candidate possess a degree in marketing, public relations or a similar field. Advanced degrees in Marketing of Communications will yield high-status positions. Previous experience with marketing roll-outs, B2B and B2C campaigns is a huge plus in this field.

  • Meet with all new clients to identify and conceptualize campaign strategies
  • Design and organize an optimal campaign inside budget constraints
  • Locate and secure talent and resource before campaign launch
  • Train and groom all resources for optimum efficacy
  • Utilize staff and resources to produce quality content for execution
  • Devise a campaign timeline and schedule
  • Execute campaign effectively, on schedule and on budget
  • Monitor all outlets and resources for campaign impact and progress
  • bachelor's in Marketing, Advertising or related field (preferred)
  • Advanced degree in related field (preferred)
  • 7+ year track record of participating in successful campaigns
  • 3+ years of management experience
  • Experience overseeing simultaneous campaigns
  • Very strong interpersonal skills
  • Understanding of current market trends
  • Excellent organizational skills
  • Willing to travel domestically

Average Years of Experience

0 - 1
15%
2 - 4
70%
5 - 7
9%
8+
6%

Common Skill Sets

Adobe Campaign
HTML
CRM
Relational Database
SQL
CSS
Optimization
Microsoft EXCEL

Campaign Manager Seniority Levels

Digital Marketing
30% made the transition
Marketing Coordinator
57% made the transition
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Campaign Manager Salaries

Average Base Pay

₹6,82,082 /yr
Same as national average
Not including cash compensation
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₹3L
Median: ₹7L
₹16L
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Glassdoor Estimated Salary

Campaign Manager jobs

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