REI Project Manager, Digital interview questions

Applied through Web. Got a contact and did call with HR. Followed up and did phone screen with hiring manager. Was asked to do do an on-site interview. Interview was set up a week in advance. Schedule was 11:45 AM - 4 PM: - 15 minutes with HR - general intro - 1 hour with Hiring manager and a senior project manager with bag lunch. Didn't eat - too busy answering questions - 30 minutes to prepare to present on a case that was presented. - 1 hour with three people - 2 project managers and a product manager - general intros then presented the case - 1 hour with three people - a dev lead, a dev and UX designer - general questions - 30 minute with hiring manager's boss and a person on the speaker phone. - General questions Question were a mix of behavioral and functional. Case was to do the initial project plan for introducing a new technology across all the digital areas and stores. The people were all warm and personable and made me feel comfortable. Felt more like a long discussion than an interview. I felt it went well, but apparently they didn't :( Got a call 2 business days later that they were not going to offer.