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Destination Canada

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Destination Canada Reviews

3.7

88% would recommend to a friend

(31 total reviews)

Marsha Walden

82% approve of CEO

85% positive business outlook

Destination Canada has an employee rating of 3.7 out of 5 stars, based on 31 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Destination Canada employee rating is in line with the average (within 1 standard deviation) for employers within the Government and public administration industry (3.6 stars).

Reviews by job title

31 reviews
3.0
24 Mar 2023
Recommend
CEO approval
Business outlook

Pros

The team at Destination Canada is made of some incredible people, passionate about tourism, supportive, authentic, genuinely kind, etc. It is a family oriented organisation with a majority of women in leadership positions.

Cons

As a crown corporation, there are a lot of processes and guidelines to follow, which time consuming. There is little to no room for career progression and the majority of the employees are on one to three-year contracts leading to important turn over and uncertainty.

3.0
25 Sept 2022

Not terrible but not great either

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Interesting subject matter, intelligent colleagues

Cons

Small company with ambitions that are too large for the number of staff. Overwork, overtime, fast-paced all the time, everything is an emergency. Very stressful. Too top heavy and no room for advancement. Salaries aren't great.

avatar
Destination Canada Response
3y
Thank you for writing a review of the Canadian Tourism Commission (dba as Destination Canada). We welcome all feedback as it helps us look at our current processes and see where we can be more effective and efficient, and truly support our employees. Managing workload is an organizational priority, as evidenced by recent CEO Circles where employees work closely with our CEO and Human Resources leaders to discuss and resolve concerns around overload. As an organization, we take pride in listening to our employees' feedback. Thank you so much for taking the time to voice your concerns. Again, thank you for your feedback and we wish you the best in wherever your career has taken you next.
2.0
9 Aug 2018

Mid Level Management

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Loved working with partners across Canada and selling our beautiful country around the globe. Many employees are dedicated, smart, and creative.

Cons

Many employees are overworked and underappreciated. Turnover was around 70% when I left. It felt like the executives are in it for their best interests much of the time, not for the good of the organization.

Viewing 1 - 3 of 31 Reviews

Glassdoor has 43 Destination Canada reviews submitted anonymously by Destination Canada employees. Read employee reviews and ratings on Glassdoor to decide if Destination Canada is right for you.