~Here is the truth about GoCanvas. There are too many to list. Most of the cons used to be pros. However, after GoCanvas was acquired by K1 Investments as a priority owner everything has crumbled. To give background, after the acquisition a new CRO was hired directly from the investment firm. He is now realistically the CEO without the title. He called all of the shots and the current CEO has no say. Our CEO said nothing drastic would change. Since, there was at least 10 firings to free up budget despite getting over $150 million investment money. The investment money has only benefited the Chief level team with stock options to pay them out. None of that money has gone into investing into GoCanvas. On top of all of this, the new CRO has articles from early 2000 where he threatened someone when he got caught plagiarizing on a college paper. It ruined all of GoCanvas' values by putting someone in charge who has had such a past. It went viral throughout the company. It shows because the new person in charge didn't think about the people of GoCanvas first, but only metrics.
~Sales is what creates money for GoCanvas, but there was NO investment into the sales organization.
~Inbound leads. Inbound is the engine for the profitability of the company. With that being said, the inbound leads were unfathomably bad. The marketing team has no idea what is considered a good lead. There is nothing enticing from a marketing perspective to bring a possible customer to sign up for GoCanvas compared to one of our competitors. The only reason GoCanvas wins a lot of deals, is because they are lucky that a customer signed up for only 1 software and not a competitor out of pure laziness.
~No competitive edge. GoCanvas prices are twice as expensive as our competitors, but the entire organization doesn't know why. Over the last 3-5 years, no drastic product changes proves why our prices should be more expensive, thus the team always loses out from a cost perspective. There are key functions that have never improved and it is hard to believe in the product.
~Getting fired at a blink of an eye. No matter if you've been with the company for 2 months or 8 years, there is a chance you will show up to work in the morning and get fired to save the company money.
~Career progression. There is not much progression. You can start at an entry level BDR job and hope to get promoted in 15+ months. The base pay for a BDR is only $40k for a DC area job. With a $40k job, the BDR team is expected to make well over 100 calls a day without giving the proper tools to do so. The team only receives 1 good lead at most a day.
~Unattainable Goals. It seems the goals for AE's is unattainable. I had only seen 1-3 people maximum a month hit quota even though there are over 10 people on the Account Executive team. To my knowledge, not many people ever hit quota.
~No product knowledge training. This only occurs the first week you get hired, and you never get taught the product again. Unless you are on the Professional Services team.
~Key team members resigning. All of the key team members who helped the GoCanvas engine run are leaving because the CRO is changing all of the core values that brought people to GoCanvas for the lower salary. Pure micromanaging is occurred from higher up (CRO) that is even causing the managers to have no ability to make decisions for their team.
~Company politics
~Product and sales do not interact. The product team assumes they know what is best. Maybe a certain product addition can attract 10% more customers.
~Competitive pay. I cannot emphasize this enough.
~They retroactively make commission worse for the sales team