The interview started when the HR manager personally called to find out more about me as a person, as opposed to just reading my resume or looking at my online profile.
The second interview was in house and was extremely pleasant. They offered refreshments and a comfortable seating area while I waited.
Upon meeting the HR manager I was immediately impressed, she was very warm and welcoming and held a family type appeal to the interview, often asking questions that dealt not only with professionalism but also personality.
The final interview was the best part, being welcomed into the company was akin to being selected for a close tight knit organization, very welcoming and very professional.