JOB DESCRIPTION – Business Development Associate

Location: Chennai (In-office only)

COMPANY DESCRIPTION

Surprise Machi is India's leading creative surprise planning company, founded in 2016 in Chennai. We specialize in transforming moments into memories, from intimate birthday surprises to large-scale flashmobs, romantic proposals, movie promotions, and brand activations. With over 10,000 surprise events across 12+ cities, our passionate in-house team offers unique services such as private theatre experiences, musical surprises, gifting innovations, and exclusive venues like The Event Lab. Our collaborations include Equitas Bank, Sony Music, and Poorvika Mobiles, serving clients across India.

ROLE DESCRIPTION

This is a full-time, on-site role for a Sales Executive based in Chennai. This is a target-driven sales role focused on handling inbound leads and converting them into successful event closures.

The Sales Executive will be responsible for understanding client requirements, suggesting suitable surprise packages, and driving end-to-end sales conversion. Day-to-day tasks include handling inbound leads, client consultations, pitching customized event solutions, following up with prospects, closing sales, and coordinating with clients until the successful execution of the event.

KEY RESPOSIBILITY

• Handle inbound sales leads and convert them into confirmed bookings
• Understand client requirements (occasion, budget, location, expectations) and suggest suitable surprise packages
• Actively follow up with leads via calls, and WhatsApp, to drive conversions
• Own the complete sales cycle from lead generation to closure and post-booking coordination
• Coordinate with internal teams (creative, operations, vendors) to ensure seamless execution
• Build strong client relationships to enhance repeat business and referrals
• Maintain accurate records of leads, follow-ups, and conversions in CRM/tools
• Ensure high client satisfaction while meeting business goals

QUALIFICATIONS

• Fresher’s with bachelor’s degree in Marketing, Business, or related field is a bonus (Sales interest is mandatory)
• Strong sales, negotiation, and persuasion skills
• Excellent communication and interpersonal skills
• Basic understanding of customer handling and conversion funnels
• Strong organizational and time management skills
• Problem-solving and decision-making abilities
• Proficiency in MS Office and CRM/tools is a plus

LEARNING OPPURTUNITIES

• Hands-on experience in sales conversion, client psychology, and negotiation
• Exposure to high-value and emotional purchase decision-making
• Cross-functional learning with marketing, creative, and operations teams
• Real-time experience in handling high-intent leads and closing deals
• Growth into senior sales, key account, or business development roles

REQUIREMENTS

• Ability to manage multiple leads and clients simultaneously
• Strong follow-up discipline and conversion-focused mindset
• Willingness to work in a target-based environment with defined sales goals
• High attention to detail and proactive approach to closing deals
• Willingness to work flexible hours, including weekends and evenings
• Chennai-based candidate available for full-time, on-site work
• Passion for sales, customer experience, and creating memorable events

PERKS

• Opportunity to be part of a rapidly growing experiential brand
• Attractive incentives and performance-based earnings
• Professional growth while contributing to multi-city expansion
• Dynamic, youthful, and high-energy sales environment
• Direct collaboration with founders and leadership team
• Hands-on ownership of high-value client conversions
• Fast-track growth for high performers

INDUSTRY

Event Management

Job Type: Full-time

Pay: ₹500.00 - ₹800.00 per day

Work Location: In person