FordDirect Reviews

Updated 17 Jul 2020

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3.0
61%
Recommend to a Friend
78%
Approve of CEO
FordDirect CEO Dianne Craig (no image)
Dianne Craig
21 Ratings
Pros
Cons
  • "Whole new leadership team and direction(in 4 reviews)

  • "Goal setting always seem all over the place and no one person is ever in the same job (because of reorgs) for the goals to make sense(in 4 reviews)

More Pros and Cons
Pros & Cons are excerpts from user reviews. They are not authored by Glassdoor.
  1. Helpful (1)

    "Ok for the right person"

    3.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Applications Manager in Dearborn, MI
    Recommends
    Neutral Outlook
    Approves of CEO

    I worked at FordDirect full-time for more than a year

    Pros

    Fast paced, dynamic environment focused on Ford

    Cons

    Hyper-competitive ecosystem means contract employees always have an uncertain future

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  2. Helpful (1)

    "Not the best"

    2.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Business Analyst in Dearborn, MI
    Doesn't Recommend
    Neutral Outlook
    Approves of CEO

    I worked at FordDirect full-time for less than a year

    Pros

    Easy going and good location

    Cons

    Very slow paced at times

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  3. Helpful (3)

    "Groundhog Day"

    2.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Senior Director in Dearborn, MI
    Recommends
    Positive Outlook
    Approves of CEO

    I worked at FordDirect full-time for more than 8 years

    Pros

    Benefits. Some co-workers. Engaging, built-in client base.

    Cons

    Lazy HR. Confused leaders. Some co-workers. New day, same clients.

  4. "FordDirect Values Their People Most"

    4.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Current Employee - Digital Performance Manager 
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at FordDirect full-time for less than a year

    Pros

    Benefits, flexible schedule, competitive salaries, advancement opportunity

    Cons

    Lacking a discernible direction at times. Too many changes in leadership over the last few years.

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  5. Helpful (3)

    "I love working here"

    5.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Current Employee - Anonymous Employee in Dearborn, MI
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at FordDirect full-time for more than 5 years

    Pros

    -Best coworkers ever! Really smart, witty, hardworking and they are all pulling together to do the right thing for Ford dealers and Ford. -Exceptional benefits. -Great work-life balance for “most” employees

    Cons

    There’s always a couple of people in every organization that put themselves first and are not working for the common good. Fortunately at FordDirect, those people are outnumbered by the positive people who are doing the right thing for dealers, consumers and Ford.

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  6. "Excellent Progress and Great Place to Work"

    5.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Current Employee - Support in Dearborn, MI
    Recommends
    Positive Outlook
    Approves of CEO

    I have been working at FordDirect full-time for more than 3 years

    Pros

    The CEO has brought credibility to FordDirect. New Product SVP and VP are great and know how to build and run a product team. Teams working well together. Still more to do but finally few last remaining legacy people have exited the building. They needed to go and were full of bad attitudes, low performance and entitlement back to where it was born.

    Cons

    Still a few more bad apples and field team needs help.

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  7. Helpful (11)

    "Horrible HR department"

    2.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
     
    Recommends
    Neutral Outlook
    No Opinion of CEO

    I have been working at FordDirect

    Pros

    Benefits, location and some of the people

    Cons

    The HR department is the worst I have ever seen. They are supposed to be there for the employees but they are not. The whole department takes off every Friday, you go down there to talk to someone mid week and they are not there. You try to get answers via email and they don’t respond or when they do it’s your fault you haven’t connected with them.

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  8. Helpful (7)

    "Clean house - start with Marketing PLS"

    3.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Current Employee - Product Manager in Dearborn, MI
    Recommends
    Positive Outlook
    No Opinion of CEO

    I have been working at FordDirect full-time for more than 3 years

    Pros

    ford is an awesome company - so happy to be part of it. We have so many great new cars/trucks coming to market.

    Cons

    We have had too much leadership change in the past 18 months. Many things are going really well - dealers are happy and our efforts are selling lots of cars/trucks. Our Marketing department went from bad to worse with new leadership. Learning on the job is difficult for moral and the team dynamic. Many dedicated team members ready to be useful. Hopeful and optimistic for a new servant leader that stays longer in the role this time. We need stability.

  9. Helpful (14)

    "What Happened?"

    2.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Current Employee - Director in Dearborn, MI
    Negative Outlook
    No Opinion of CEO

    I have been working at FordDirect full-time for more than 3 years

    Pros

    Benefits, flexible schedule, good people on the Manager/Director level

    Cons

    FordDirect used to be full of talented and experienced people in the Tier 1 and Tier 3 space. Unfortunately they have all be run out of the company. Dianne, if you really want to know what's going on, go back and look at an old org chart and see who is left from the "old" management team. You will only find two names....... they have pushed their own agenda over the years telling the story that the others weren't experienced enough or didn't have the vision and got all those people removed from FD. Now take a look at the company financials and product road map. Where did all the profit go and what has successfully launched as a new product since all those people were forced out? Nothing....... failure after failure (you can't count the website relaunch as a new product). Those former executives were all very well respected by the employees and people worked their butts off for them and they are still respected in the industry because of what they accomplished at FordDirect. You wonder why everyone is running for the doors? It's because the current team that was brought in to replace them has not accomplished anything and people don't trust them.

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  10. Helpful (10)

    "Work at FD.... great industry ..... leadership with no vision"

    1.0
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Compensation and Benefits
    • Senior Management
    Former Employee - Manager in Dearborn, MI
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at FordDirect full-time for more than 8 years

    Pros

    Great people to work with and great benefits!

    Cons

    Corrupt leadership, nepotism and no vision and no direction for the future of the company!

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