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At ADA’s In-Thread: Jakarta edition, we unpacked how AI-powered messaging is reshaping customer engagement in banking and financial services across Southeast Asia, and completing the omnichannel puzzle for leading institutions in the region. Some moments worth pausing on: • 90M+ Indonesians use WhatsApp monthly • 82% of online adults message a business weekly • Conversational AI sees 30–35% conversion, outperforming email and SMS • A Malaysian bank secured RM722M in financing through a bilingual WhatsApp bot in 3 weeks Huge thanks to Ferdi Anggriawan, Annisa Fitriasti, Raynardhi Kose, Purnama Sutedi, and Pak Lugas Prancafitri for sharing your insights and real-world use cases. Capitalise on every customer interaction and bring Conversational AI into your omnichannel strategy! #ADA #DataAI #ConversationalAI #ADAEvents
Conversational AI isn’t the future, it’s already reshaping how we engage, sell, and scale. Hubert Marchand, our Head of Growth for Conversational AI, joined BFM 89.9 - The Business Station to unpack how businesses across Southeast Asia are turning everyday platforms like WhatsApp into full-fledged growth engines. Messaging is not just for support, it drives real business results. The time to build is now. Press play and stay ahead: https://bit.ly/3RKdyzZ #ADA #DataAI #ConversationalAI #MarketingMojo
ADA’s partnership with Snowflake is helping businesses move from data potential to real-world performance! At Data for Breakfast Malaysia, we explored how this collaboration powers end-to-end, industry-specific solutions across BFSI, CPG, Retail, and Healthcare by turning data into real decisions, outcomes, and growth. When data strategies are built for the industries they serve, the results speak for themselves. #ADA #DataAI #ADAPartnerships #DataforBreakfast
Last Thursday, we gathered industry leaders for an evening of real conversations on AI, data, and the evolving role of Conversational AI in business. As customer expectations evolve, Conversational AI is moving beyond automation to become a strategic driver of scale, speed, and personalisation across the value chain. Thank you to everyone who joined us for a memorable evening with great conversations! #ADA #DataAI #ConversationalAI
Authentication is evolving! At MWC Barcelona 2025, we introduced ADA Verify, a next-generation authentication solution built for today’s digital world. With a single API, businesses can access multiple verification channels—SMS, WhatsApp, email, Zalo, Viber, and silent authentication through carrier API-based authentication—ensuring both security and seamless customer experiences. Why choose between convenience and security when you can have both? Find out more: https://bit.ly/3Tzwbbs #ADA #DataAI #NextGenCX #MWCBarcelona #ADAEvents
Live from MWC Barcelona. Day 1 and we are making it count: ADA Verify is officially live, powering multichannel authentication through a single API. Stay tuned for more announcements, demos, and the future of secure digital identity, all happening this week! #MWC25 #ADA
Is your customer data delivering real ROI? At ADA, we help businesses turn data into exceptional customer experiences that drive revenue. During ADA Transform: Malaysia Edition, we brought together our solution experts to explore how AI and data can fuel smarter customer engagement and long-term growth. Here are the key takeaways: - Think beyond acquisition – Sustainable growth comes from long-term engagement, not just new customers. - Secure the right sponsorship – CX transformation succeeds when stakeholders across the business are aligned. - Pick the right CDP approach – Whether packaged or composable, your CDP should fit your business needs and maturity. A big thank you to our partners Snowflake, Fivetran, and Braze for joining us in shaping the future of NextGen CX. Let’s talk about how we can help you turn data into real business impact: https://bit.ly/3Tzwbbs #ADA #DataAI #ADAEvents #NexGenCX
ADA Sales Summit 2025: The Force Multiplier was all about one thing—delivering smarter, scalable solutions that drive business growth. With insights from industry leaders, partners, and our own experts, we deep-dived into how CPG, Healthcare, Retail, and BFSI can harness data, AI, and technology to accelerate revenue, enhance customer engagement, and optimise operations. By bringing together the best of Data & AI, Ecommerce, Customer Engagement, and Marketing Solutions, we’re equipping businesses with the strategies and solutions they need to stay ahead. As our CEO puts it, being a profitcon means scaling with precision—turning data into action, insights into impact. And we’re already getting started! #ADA #DataAI #Ecommerce #CustomerEngagement #MarketingSolutions #ADASalesSummit2025
We brought the future of marketing and commerce to Thailand, showcasing how Data and AI are driving transformation for BFSI, CPG, and Retail to a full room of Thailands leading brands. The solutions that we spotlighted at the event: CDP Accelerate: Unified customer data for personalised, real-time activations Intelligent Commerce: Predictive and prescriptive commerce solution that is harnessing data and AI to predict demand, optimize operations, and boost profitability BFSI Growth Engine: Solving acquisition, retention, and growth challenges for digital banks with precision Digital Experience Engine: Creating seamless customer journeys through design, tech, and commerce Special thanks to our partner, Mitsui, Sumitomo and Softbank for supporting the event. Curious how these solutions can boost your growth? Book a demo! #ADA #DataAI #ADAEvents #ecommerce#thailand
What happens when ADA’s deep consumer insights meet LINE Thailand’s reach? You get a complete view of your customers and campaigns that genuinely connect with the Thai market! Since our partnership with LINE Thailand kicked off, advertisers have been tapping into ADA’s unique audience segments—including new interest-based and affluence categories—to reach the right people, more precisely than ever. At the recent event in Bangkok, Tanya Phathanathong, ADA’s Head of Growth for Marketing Solutions in Thailand, shared how brands in the Food & Beverage and Beauty sectors can leverage LINE’s enriched audience segments to enhance their targeting capabilities to strengthen their campaign performance. Want to boost your brand’s performance in Thailand? Let’s talk about how our custom LINE targeting segments and ADA’s insights can help you drive guaranteed results: https://bit.ly/3Tzwbbs #ADA #DataAI #ADAEvents #LINEforBusiness
