Tiny company up against a big goliath and poised to LOSE - Anonymous employee Xero Employee Review

1.0
11 Sept 2014
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

The people are awesome and creative and fun and the office culture is great and collaborative.

Cons

They don't know how to run a sales and marketing organization or how to compete against their HUGE competitors in the US. They spend money on STUPID stuff when every red cent should be on marketing. They hire way too many leaders and not enough workers. They make promises to get people on board, when they never intended to follow through with them. They tell you that they want to help your career but then if you express wanting to move up, you are first on the chopping block to get the axe.

avatar
Xero Response
11y
We are very happy to welcome Andy Lark to our organization as CMO in November 2014. Andy brings big company experience, start-up mentality and non-stop Kiwi drive. Andy is looking at the needs of his organization and our recruitment team will jump on these to be sure he's got immediate traction.

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5.0
24 Apr 2026
Recommend
CEO approval
Business outlook

Pros

Great culture and solid benefits

Cons

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3.0
30 Jun 2026
Recommend
CEO approval
Business outlook

Pros

Impressive onboarding for new hires. Benefits incomparable to other organizations.

Cons

Pay not sustainable AI introduction caused layoffs for department No room for growth as other continents had priority instead of US candidates.

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