Recruiter screen behavioral, hiring manager/CEO screen, consultant screen, homework
Mostly behavioral with some case style within the homework (standard “give me a 6 month roadmap and strategy”) and screen by their hired Growth consultant. Do not focus too much on the negative platform metrics in the homework as that might flag your lack of optimism to overcome the user churn and systemic issues. Be creative and try to cite common Growth hacks like community building to sound relevant even though there might be diminishing returns.