Senior Segment Marketing Manager - Senior Segment Marketing Manager T-Mobile Employee Review

2.0
23 Apr 2017
Recommend
CEO approval
Business outlook

Pros

Bonus targets are above average for the Seattle area.

Cons

Two months into being there I realized that it was a terrible place to be and I made a mistake. 1 - Top down leadership. For people coming from MSFT it tends to be frustrating because you don't get to own strategy or any much if any decision making. They tell you what to do and generally it all aligns to some uber promotion or offer they want to put into the market. The whole demand strategy is based upon offers and promotions and it leaves very little room for any long-term strategy. They have a hard time thinking long term. 2 - No strategy. The strategy is a race to the bottom (you can see that now Verizon is offering Unlimited for nearly the same cost and w/ TMO's inferior coverage/network, the value prop isn't there anymore.) I thought their "un-carrier" moves were disruptive, and they were, but now they are on like, "un-carrier 17" and no one cares anymore. People don't have attention spans for that. 3 - Generally speaking, the caliber of talent is significantly lower than what I was used to at MSFT. For that reason, I thought I would be able to be a big fish in a small pond. Rather, I ended up frustrated because they don't care what I have to say or the value I can add in areas where I was an expert. 4 - It's a highly sexist, boy's club culture. The CMO has 6 direct reports, none of them being female. I find that to be disappointing at best, and unacceptable at worst. With high representation of women in marketing I'm trying to understand how they couldn't find one woman SVP. 5 - Tenure at TMO is more important than experience. You have to be there for many years to move into leadership roles unless you get hired into one, in which case, you likely have an incompetent leader. 6 - Leaders there do not care about being strong leaders. The company doesn't invest or support team building; generally it's not a priority. I have a huge problem with this as it goes directly against my values. It's just not their thing. It goes like this -- John Legere and the execs make a decision based upon some gimmicky, emotional idea, not based in data/logic, then the whole company mobilizes around it, but the scope changes every day and it turns into firedrill after firedrill. To give you an example, they have meetings where Mike Sievert the COO, who also acts like the CMO but technically is not, reviews EVERY piece of creative for a campaign -- it's called a "Showback." Meaning, not just ABL, but BTL. It's ridiculous, wasteful and makes the culture unnecessarily stressful. It's "hurry up and wait" all the time. So there's a ton of throw away work. They work very inefficiently. So we have the COO reviewing the email campaign or nurture campaign creative and they have to sign off on what we do. Then we have unrealistic timeframes that goes back to the agency. You can't get to the strategic work because all hands are on deck with offers and promotions at all times. 7 - The benefits aren't great. 8 - The bonuses are great. But there's a price to pay with the above. 9 - It's really hard to get conference rooms, parking (employees have to park offsite if they get there too late because there's no enough spots for everyone), and IT is TERRIBLE. I mean, really, really bad, like when I first got there in Sept 2015, they were using Office Communicator 2007 still. Just getting a basic SharePoint set up for agency access took 3 months any more phone calls and emails to incompetent people that don't care.

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T-Mobile Response
9y
We appreciate your thorough feedback & will definitely be sharing this with our Marketing team. We hope you have shared this with your leader as each of our team member’s feedback is very valuable to us. --Your T-Mobile Careers Team

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Pros

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Cons

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5.0
22 Mar 2016
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CEO approval
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Pros

Training and "green days" to work on training courses online, team activities for teambuilding, excellent benefits including up to a 10% yearly bonus (merit-based), tuition reimbursement, extra insurance options besides health insurance (pet insurance, free life insurance up to 1.5x yearly salary), stock purchase options and yearly stock award to each employee. One of my favorite benefits is job swaps - so long as your manager clears it, you can swap jobs with an employee from another related department for up to a couple months to gain insight and experience into what the other department does from day to day. I left my last company as it had become a bad environment, and after joining with T-Mobile I realized it was one of the best decisions I've ever made. There are very few days where I wake up not wanting to go to work, and I learn something new every day. When I come across a process I'm not familiar with, my teammates are more than happy to provide on-the-spot training, or schedule a time that works for both of us to do so. Above all, the managers set you up to succeed rather than to fail - they want you to do well, and do everything in their power to make sure you have the tools to do well.

Cons

There's some of the same political bs that any company has, but my team has two excellent managers that make work enjoyable. There are a couple personality issues within the team, as happens with any job, but overall everyone gets along. As far as training goes, there wasn't a whole ton initially (though I believe it's more due to the nature of the job - it's impossible to condense everything into a couple week training course).

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T-Mobile Response
9y
Thanks so much for taking the time to write this -- we love hearing how much you love coming to work! Your words were spot on when you said your team wants you to "do well". That's exactly what we want for all of our team members! The nature of our business is constantly changing and we know how important it is to provide good benefits and equip you with the training and development you need to be successful. We're glad you're taking full advantage of all of it. As we continue to grow and evolve, so will our training and tools. If you ever feel like you're not getting enough of what you need, though, talk it over with your manager and they'll help you get back on track. Thanks again for your feedback and your dedication to T-Mobile. -- T-Mobile Careers Team
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