I applied for a senior marketing role at Altibbi. The process took about 3 weeks and included four main stages:
1. Initial Screening Call
• Conducted by HR.
• Covered my background, motivation, and salary expectations.
• Lasted around 30 minutes.
2. Marketing Leadership Interview
• Focused on my marketing strategy experience, challenges I faced, and specific campaigns I led.
• Included situational questions on how I would handle growth, brand positioning, and acquisition channels.
3. Case Study Assignment & Presentation
• I was given a case study about forecasting subscriber growth, diversifying acquisition channels, and proposing a content strategy.
• Had 5 days to prepare a detailed deck with data-driven recommendations.
• Presented the case over a video call to senior executives, followed by in-depth questions.
4. Final Interview with Co-Founder
• Discussion focused on company culture, expectations, my leadership style, and alignment with Altibbi’s vision.
• Addressed practical details like work setup, relocation, and flexibility.
The process was professional, structured, and transparent. Communication was consistent, and I received updates after each stage. The interviews were challenging but fair, testing both strategic thinking and execution experience.
