Applift Reviews

Thank you for your feedback. I would like to share a few thoughts with you about how we think about our company, how we structure and run our processes and systems in pursuit of our objectives as a company that values its employees, that is ethical, and where people genuinely care about their colleagues. At AppLift, building a transparent culture is very important to us. There are very few companies where business results are shared on a weekly basis with all employees. Market trends, what is working and what is not, what we are trying, are all discussed proactively. Teams organize their offsites and come together across continents to discuss issues of mutual interest. A big part of executive visits is towards sharing information and hearing from people. We continue to actively invest in growing and nurturing our people. Whether it be through our talent identification programs, courses that our team members can take, or fireside chats from executives that discuss the state of the industry and what it means for us, we have a personal interest in growing people. None of the above means that we are perfect. We can do more. We are self-critical ourselves, hear sincerely from our people, and take active steps to incorporate feedback. Towards it, your feedback will also help. Thank you. About the India office specifically, it is well regarded in the company, and healthy. It is growing proportionally with business scale and will continue to do so. I am very happy to meet with you over coffee to discuss, in an honest and open manner, more about the issues you write about, and to share the steps we have implemented. Thanks again and all the best, Rajiv