Great company, most difficult and underpaid department - Anonymous AppFolio Employee Review

3.0
10 Jul 2014
Recommend
CEO approval
Business outlook

Pros

The best part about this company is the culture. Most people are intelligent, motivated, and fun to be around. It makes work more enjoyable. Additionally there are many skilled people within the company who know their stuff and are available to learn from. Fun atmosphere, free snacks, relaxed but focused work environment. Great place for people who are serious about getting work done, but like to have fun along the way.

Cons

Employees in customer success are under-compensated for the stress and effort the job requires. They put too much work on our plate, and expect long days with no added benefits for working overtime. When we speak with clients, most of them are upset they can't get a response quick enough because we are so over-encumbered with clients that we don't have enough time to respond to everybody promptly. Even if we work 10 hour days, clients must wait because it's too much work for too few people. This is (hopefully) a temporary thing, but the expectations for us are simply unrealistic at this point.

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5.0
4 May 2026
Recommend
CEO approval
Business outlook

Pros

Work/Life balance is amazing. Working with insanely intelligent people is always a plus.

Cons

None that i can think of.

3.0
23 May 2026
Recommend
CEO approval
Business outlook

Pros

Frequent team outings and social events that help build relationships across the team. Generally a friendly, social environment!

Cons

The property management team is highly competitive when it comes to promotions, and I’ve seen BDRs remain in the same seat for years or eventually leave, as internal advancement opportunities can be limited. However, for top performers, there is promising upside, and you get to work with some of the best leaders in the organization. On the investment management team, leadership quality is more uneven, and there appears to be a lack of management experience, which has created gaps in coaching, accountability, and overall team development. As a result, performance outcomes have lagged, with the majority of BDRs and AEs struggling to consistently hit target. Team turnover has also been notably high, and leadership engagement only increased after a large portion of the team had already decided to leave, which by that point felt too late to rebuild morale or trust.

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AppFolio Response
1w
Thank you for sharing your feedback. It’s great to hear that you enjoyed our culture and team outings. We take your comments seriously – especially regarding the need for proactive management support, better coaching, and clearer advancement opportunities for our BDR and AE teams – and we are actively working to address these areas to ensure our reps feel supported and set up for long-term success. Thank you again for helping us improve, and we wish you the very best.
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