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New Blue Interactive

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New Blue Interactive Reviews

2.3

16% would recommend to a friend

(31 total reviews)
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Taryn Rosenkranz

Not enough data to show CEO approval

19% positive business outlook

New Blue Interactive has an employee rating of 2.3 out of 5 stars, based on 31 company reviews on Glassdoor which indicates that most employees have an average working experience there. The New Blue Interactive employee rating is 38% below average for employers within the Management and consulting industry (3.7 stars).

Reviews by job title

31 reviews
2.0
3 Jun 2022
Recommend
CEO approval
Business outlook

Pros

NBI hires some fantastic people as junior staffers who really come together to help each other out, the relationships you make with junior staffers will follow you throughout your career

Cons

I was hired by NBI and it was the first political job I ever had. While I started out as an AC and worked my way up to an SDS, it became very apparent that I wasn't always promoted due to my skills but lack of people in more advanced jobs. I worked on a minimum of 6 clients and a max of 9, this is not normal and was constantly overworked. NBI's top-line culture comes off very welcoming, but the workplace is fulled by gaslighting and toxic positivity. Senior staffers are not looking out for their teams, they're more interested in getting bonuses and bringing on more clients -- who they sell services too that junior staffers can't fulfill or are underprepared for. When these issues are brought up to senior staffers the response is "this is just the digital space" "this is the industry you picked" "that's just the way it is." It's not. The culture, space, lack of training, and emotional and mental drain is not normal in any workplace, and multiple digital spaces are working to change it. I believed unionizing would fix the problem, I'm fully behind the union efforts and I was sad to leave when I did because I truly wanted to see it through. However, the management team is doing everything in their power to slow the union down and union bust. They are not a progressive firm, they're filled with moderate dems looking to pay the bills and support unions and change except in their own work place.

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New Blue Interactive Response
3y
We are a 100% woman-owned union supportive and soon to be 100% union company who has always been at the cutting edge of breaking down barriers in the workplace. New Blue is like the Democratic party - a big tent - which does not use a litmus test of what kind of democrat one is over another. We don't judge if someone is not "democrat" enough for us. We do believe in unions and voluntarily recognized the union right away. We have always tried to make good happen in the world and spread a positive message. It saddens me to see such a negative outlook since our reputation over the last 10 years has been anything but by the vast majority of employees and clients who work with us.
3.0
2 Jun 2022

Some good mentors, but executive management ignores feedback

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

New Blue has some genuinely amazing mentors who will take the time to train you up to digital best practices and give you great hands-on experience. There's a lot of freedom in your actual work, and they encourage creativity. They make space for you to have work/life boundaries, which is difficult in this field.

Cons

Compensation is on the low side. HR is understaffed and not always reliable without lots of reminders. Executive leadership has been openly hostile to workers trying to unionize, and for years have been ignoring lower employees asking for some kind of client limit. There's a tendency at NBI to overwork employees and tell them it was their fault for not "properly using resources" once burnout starts to set in. Some clients can feel removed from the firm's mission of "Making Good Happen". This is the firm that elected Joe Manchin and Kyrsten Sinema in 2018 - and in 2022 is working with several scam PACs.

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New Blue Interactive Response
3y
**Update: Team has been unionized for over a year and has a great working relationship** We are so sorry to hear you felt that way. We work hard to have a feedback loop for our team members and try at our annual retreat to use suggestion brainstorms to implement new ideas directly from team members for the year ahead. We are sorry to see your perception of hostility towards the unionization as well - the team was quick to voluntarily recognize the union and has been working closely with the team to come to an agremeent. We are proud of our long-standing support of unions and have always been an ally and friend of the union community. Our core values are shared amongst the union family as we believe in the strength of our community that together we can make good happen.
1.0
2 Jun 2022

A nightmare - don't do it!

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

You will learn the basics of the industry. Everyone at the junior level is incredibly nice and talented.

Cons

Don't be fooled by NBI's fancy new website and logo. Their rebrand and the "values" they pretend to tout are all a facade to hide the fact that they treat their employees so terribly. The staff is currently trying to form a union and management has continued to stonewall and union bust these efforts, going entirely against Democratic values. It is shameful. Staffers are expected to work on 7-8 clients, and junior staffers end up being responsible for doing everything on their clients. Clients are not aware that employees are working on this many accounts. There is no support from upper management, but you will be blamed if a mistake is made. When staffers try to ask for support, they are denied any sort of help from their manager. People cry on a regular basis and there is a general feeling of despair and anxiousness because the workload is impossible to keep up with and employees are treated so poorly. Management is aware that everyone is unhappy and so stressed to the point that it impacts people's mental and physical health, but they have shown no remorse and have not made any effort to make improvements. The salaries at New Blue are not living wages for junior staffers. NBI hires many fresh college graduates as Account Coordinators, pays them in the low 40ks, and then expects them to do all the work on 7-8 accounts, telling them that it's a "learning experience" when in reality it is taking advantage of young staffers who feel like they can't say no. Across all levels employees are paid less than most other comparable firms. It is unacceptable for a Senior Digital Strategist to be making 60 or 65k. NBI does not allow staff members to discuss salaries (which is illegal) which is probably partly because salaries are so low, and women are often paid less than men despite the company constantly talking about being woman-owned and a majority-women staff. The company has started taking on some very questionable clients, some of them not even true Democrats, abandoning values for the sake of money. Clients are consistently firing NBI because staffers cannot keep up with the demands of all the work they're expected to do across 7-8 or more accounts. I left the company recently, and about ten other employees have left in the past couple of months as well. If you want to work in Democratic politics, I highly implore you to go elsewhere. The stress isn't worth it.

Viewing 1 - 3 of 31 Reviews

Glassdoor has 36 New Blue Interactive reviews submitted anonymously by New Blue Interactive employees. Read employee reviews and ratings on Glassdoor to decide if New Blue Interactive is right for you.