Join us at OGS

We are OGS—Omnicom's Integrated Solutions Engine that brings together a global talent community and connected capabilities in data, creative, media, commerce, and technology to build adaptive, future-ready solutions. We are redefining the global capability center - not as an offshoring hub, but as a true inside edge. OGS is the place where the future is tested, built, and scaled for the world’s most ambitious agencies and clients. With over 7,000+ talented professionals in India, we are proud to be a diverse, inclusive, and collaborative community that thrives on innovation and excellence. Our teams work with some of the world’s most iconic brands, helping them move faster and achieve more— everywhere. We are growing rapidly and looking for passionate individuals to be part of this journey. Let us build this, together!

About the role

We are seeking a Programmatic Lead for an exciting role that requires you to creatively manage digital media campaigns for our global brands. Your expertise of ad tech and knowledge of the Digital Market Cycle would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts. Need to support Global clients and account Managers of our Media Solutions team and capable of:

• Successfully managing day-to-day performance of campaigns across different DSPs including but not limited to DV360, Amazon and TTD
• Able to ideate successful audience segmentation aimed at reaching a client goal
• Able to execute optimizations aimed at exceeding KPIs; Set campaign "strategies", e.g., targeting, bidding, platforms, data usage, ideas, downstream client funnel optimization
• Capable of analytical efforts to mine campaign, ad server, impression, and user data to identify optimization opportunities
• Able to make compelling arguments based on data and results for more client data access
• Working with agency team to develop best-in-class solutions based on available tech
• Communicates day-to-day format, screen, inventory performance to clients and agencies as needed
• Understands and can describe bottom-up planning, how client goals and KPI’s to platform activation strategies/tactics across the funnel.

• A full-time graduate degree • Overall 6 to 8 years of experience towards Digital advertising, with 4+ yrs. of relevant experience in managing programmatic campaigns for large clients

• Proven track record of working on min. 2 of the major DSPs (DV360, Amazon DSP, Yahoo DSP and TTD) Confidential - Not for Public Consumption or Distribution
• Strong command of campaign setup, pacing management, performance optimization, and troubleshooting technical or delivery issues across multiple DSPs and ad servers
• Proficiency in data analysis with strong Excel skills (pivots, formulas) and experience consolidating multi-source data for reporting, dashboards or automations
• Working knowledge of brand-safety tools (IAS, DV, Channel Factory) and ability to ensure safe, compliant campaign delivery.
• Expert knowledge of digital programmatic buying with hands-on experience using demand-side platforms for large-scale clients. Supply side experience will be a plus.
• Working knowledge of the holistic digital landscape: video, display, social, programmatic, and marketing analytics

This may be the right role for you if you have:

• Able to proficiently describe all possible KPIs and how they fit into the customer journey
• Comfortable thinking strategically and analysing performance in a continually evolving, dynamic environment
• Proficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.
• Looking for a 1st time manager or Subject matter expert role

Desirable Skills & Attributes

• Strong analytical skills and logical reasoning to manage daily deliverables
• Excellent written and verbal communication skills
• Comfortable working in rotational shifts
• Exposure to campaign planning, including vendor evaluation, budget allocation, and KPI definition.
• Comfortable contributing to workflow improvements and operational efficiency initiatives
• Ability to mentor junior analysts/traders, review tasks & workflows and guide best practices with/without managing direct reports