Who are we?
Myntra is India’s leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we’ve always believed in disrupting the ordinary.
We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We’re bold in our thinking, agile in our execution, and collaborative in spirit.
Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in.
We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us.
From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us.
Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.
About Team
The role is the part of the monetization & Brand Solutions team. This team is responsible for delivering the advertising and monetization revenue for Myntra by providing various Brand solutions. Myntra Monetization is leading the league with innovative brand solutions and performance avenues for partner brands. The function is responsible for getting advertising income from our Brand partners by designing appropriate marketing solutions for visibility & ROI on Myntra App, Website as well as Social handles.
Roles & Responsibilities:
Strategic Account Management & Growth
- Portfolio Ownership: Own and deliver the monetization revenue targets for your assigned category by growing and retaining your brand portfolio.
- Consultative Growth: Deepen relationships with existing key brands, understanding their business goals to pitch relevant, high-impact brand solutions.
- Pipeline Conversion: Nurture a strong pipeline of category-relevant brands, moving them seamlessly from interest to active monetization partners.
- Joint Business Planning: Conduct structured monthly and quarterly business reviews with key brands to analyze campaign performance, address gaps, and unlock future budget allocations.
Category Strategy & Media Planning
- Data-Driven Media Plans: Design customized, detailed media plans that align a brand's marketing spend with category insights and consumer behavior.
- Collateral & Pitch Development: Create and continuously update data-backed monetization pitch decks that highlight category trends, success stories, and platform capabilities.
- Target Forecasting: Build realistic monthly monetization plans against your targets, rigorously monitoring actuals and problem-solving any variances.
Cross-Functional Execution & Governance
- End-to-End Delivery: Collaborate closely with internal category teams, ad operations, and analytics to ensure flawless execution of media plans, ad serving, and reporting.
- Risk & Revenue Assurance: Proactively identify and resolve operational blockers that could impact a brand’s campaign performance. Ensure all billed activities are accurately tracked and revenue is accrued with zero leakage.
- Process Excellence: Adhere strictly to internal governance and operational workflows to maintain high execution quality and minimize escalations.
Qualifications & Experience
- Education: MBA from a Tier-1 or Tier-2 business school.
- Overall Experience: 4–6 years of professional experience.
- Domain Expertise: Minimum of 2 years of experience in Account Management, Brand Solutions, or Client-Facing Sales within a digital/internet company is mandatory.
- Industry Preference: Prior experience in E-commerce, Category Management, or Digital Agency ecosystems is highly preferred.
Desired Skill Set
Functional & Analytical Skills
- Category & Data Orientation: Strong comfort with data; ability to analyze category trends and campaign metrics to build compelling business cases for brands.
- Program Management: Highly organized with the ability to manage multiple brand campaigns, deadlines, and internal stakeholders simultaneously.
- Negotiation & Persuasion: Adept at value-based selling and navigating complex joint-business discussions with brand partners.
Behavioral Competencies
- Relationship-First Mindset: Exceptional interpersonal skills with a proven track record of building trust with external stakeholders.
- Problem Solving & Precision: Analytical approach to troubleshooting campaign issues, backed by a sharp eye for detail.
- Ownership & Agility: A proactive, self-driven professional who takes full accountability for category numbers and loves navigating fast-paced environments.
- Cultural Fit: High learning agility and strong alignment with Myntra’s core values and ethos.